Description
| Author/Contributor(s): | Epping, Randy Charles |
| Publisher: | Vintage |
| Date: | 4/7/2009 |
| Binding: | Paperback |
| Condition: | NEW |
A comprehensive, accessible guide to understanding today’s global economy, from the author ofthe bestselling A Beginner’s Guide to the World Economy.
While reporting on today’sworld, business and mainstream media alike use terms and mention trends that eventhe savviest consumer may find baffling. In his latest book, Randy Charles Eppinguses compelling narratives and insightful analogies to clearly and concisely explainthe rapidly changing way business is done in the twenty-first century, without asingle chart or graph. Epping defines key ideas and commonly used words and phraseslike carbon footprint, WTO, economy of scale, NAFTA, and outsourcing. He also illustrates how central banks help navigate global crises and drive the globaleconomy, discusses the benefits of Green Economics, shows how trade wars can be avoided,and explains the virtual economy, where multimillion dollar transactions take placein the blink of an eye. Complete with 89 easy-to-master tools for surviving andthriving in the new global marketplace and an extensive glossary, The 21st CenturyEconomy: A Beginner’s Guide is essential reading for anyone interested in understandingthe complex economy of the world in which we live.






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